We’re on the cusp of a once-in-a-generation opportunity to transform personal finances in the UK. For over two years, we’ve been working closely with industry bodies such as the Financial Conduct Authority and HM Treasury to help shape initiatives that will change how people across the UK are supported to save, invest, and plan for the future with greater confidence. From the government’s push to encourage more people to invest, to the Advice Guidance Boundary Review and the Pensions Dashboard, change is accelerating — and we’re proud to be helping lead the way.
We know that people want to feel in control of their money, understand their options, and know that the financial decisions they make today will bring them closer to the future they want. But getting the help to make confident financial decisions has traditionally been reserved for a minority.
That’s why we’ve built our new Aurora engine – combining human experience and expertise with the latest advancements in technology and AI. Aurora powers personalised financial guidance at scale, helping you make smart, confident choices with your money.
The first iteration of this technology is a free, tailored plan based on your ambitions, powered by Aurora.
How it works
- Confirm some details – such as timelines, target amounts, and any savings you already have.
- Tell us your ambitions – whether you’re saving for specific goals, or simply putting money aside for the future.
- Get a free, tailored plan, powered by Aurora – with actions aligned to your ambitions.
- Follow your plan – with helpful nudges powered by Aurora guiding you to stay on track.
Aurora will enable us to provide clear, tailored guidance and support at scale, and we’re excited to be building on this further. In the coming months we’ll introduce additional features including tools, tailored content, and ongoing support from coaches — creating a simple, powerful service that gives people more freedom, opportunities, and peace of mind about their future.
When will I get access?
Behind the scenes, we’ve spent the last two years developing Aurora into a powerful tool to help you manage your finances. It’s designed and managed by experts, with transparency, accountability, and human oversight built in at every stage. We’re using AI responsibly — combining cutting-edge technology with robust safeguards to protect our customers’ interests and deliver outcomes you can trust.
Keep an eye out for updates from us as we roll this out over the coming weeks.
Our tailored plan is guidance, not financial advice. We give you actions to explore, so you can make choices that work best for you – you’re in control. If you’re unsure, seek independent financial advice before making any decisions.
Financial guidance is not currently available on all accounts.